10+ Years Of ‘SEO Experience’

Your website and Google business listing are the gateway to “increasing sales” and profits! However, without SEO your website will never rank and your business listing won’t either. Turn your website into a lead generation machine that works for you 24/7, 365 days a year. In the local Phoenix area 1000’s of consumers on Google search are looking for your products and services just like the ones you offer, but can’t find your website or Google listing on the search engines. It’s not because Google hates you; It’s because your site is not “SEOed” yet!

What is SEO?

SEO is the act of optimizing webpages or business listings to show up on Google Search or Google Maps. When users search for products and services on Google they usually type or speak in keyword phrases.

For example, users commonly type in “SEO Company Near Me” while looking for internet marketing services near their business. After searching that word on Google, the user will be presented with a list of webpages, business listings, videos, images, etc. to choose from. Those webpages and business listings just don’t show up their by chance. SEO got them up there. Whoever optimizes their webpages the best… wins!!!

Will SEO Services Work For My Business In Phoenix?

Yes! If you offer common products and services to Phoenix neighborhoods and cities, SEO will most likely work for you. Common products and services include: Plumbing services, pool service, electrical services, remodeling services and more. SEO works great for contractors, home improvement companies, lawyers and attorneys, pool service companies, remodeling companies and more. However, we will not take on an SEO account if your product or service does not receive enough searches. We cannot ethically charge a business owner we know SEO will not work for. We would never tarnish our positive reputation just to earn a couple hundred bucks. So, its pretty safe to say that we will only take your money if we know we can put even more right back in your pocket (over time of course).

How Can Our Phoenix SEO Company Help With Internet Marketing?

Erick The SEO Guy’s approach to SEO is simple; Sit back and get money! I do a really thorough SEO consultation to make sure I am well aware of your biggest money making keywords and focus areas to make sure you rank for those first. We are not in the business of losing accounts and we want to make sure your ROI is great so that you will never leave our SEO company. We will also do a thorough evaluation of the competition in your area to formulate the best SEO strategy.

How Does SEO Work?

SEO works by optimizing your website to send the right keyword signals to Google’s search engine. Search engine optimization works best when optimizing different areas of your webpages such as the SEO title, H1 tag, Alt Text of Images and more with keywords. Keywords help Google understand your webpage better and SEO experts know exactly where to put them. Typically the keywords used for SEO line right up with what the website owner is selling.

For example:  A plumber in Phoenix would most likely have the keyword phrase “Plumber Phoenix” in their SEO title, H1 tag, alt text of an image on the page, and probably mentioned in the first 100 words of text. This will help the plumbing company show up on Google’s business listing section and organic listing section.

A novice SEO’er would stop right there and think the page will rank with out doing much else. But a veteran SEO expert would know that ranking for plumbing keywords in Phoenix is extremely competitive so they would be sure and build backlinks or other business listings to help make SEO work even better. Backlinks are a simple way Google can tell if your site is “cool” or not. How many people mention your website on theirs? It’s all just popularity contest. If you can make Google think you are popular and your website has the right words on it, you will rank!

However, you don’t want to rely only on backlinks as Google knows all the spammy link building tricks and will de-rank your site if they notice anything fishy going on. That’s why we create SEO friendly content for the search engines to bring you traffic naturally. We build new pages and blog posts every single month to create new landing pages and sales funnels and  to increase the visibility of your product or service pages.

Not only are people turning to Google search when looking for products or services specifically but they are asking questions about them, and those questions usually turn into purchases. We are experts building the right pages and answering the right questions to make sure your website gets noticed, even in a very competitive city like Phoenix, Arizona.

So if you think about it, SEO is really just a process of proving to search engines that you are the most authoritative site for your niche/city, the most authoritative, the most trusted, the most unique and interesting site that they can offer to their customer – the searcher. Get people to talk about you, produce good quality content, get people to link to you, and Google will be more confident that you are the best result that they can offer to their searchers, and that’s when you will start ranking on the first page of Google.

Our Phoenix SEO Process

Our SEO process for Phoenix business owners is simple:

1. Find The Right SEO Keywords

The first step is finding the right SEO keywords. We want to make sure we find the most popular/newest ways users are searching for your products and services to ensure we optimize your site correctly the first time. We use the most advanced keyword research tools in the industry and will find the best keywords that will convert into sales for you. Finding the right keywords is critical to finding the right topics to write about. Without content your site will never get traffic.

2. Onsite SEO – Optimize The Text

The second step is optimizing your webpages to include the keywords we found in them. However, this isn’t as easy as just pasting a couple words on a page. We have to do research to find out who ranks #1 for the keyword you want to rank for, and find out why they rank there. Is their page text length longer? Did they use the keyword sooner in their title? Do they have links to other relevant pages embedded in their text? If so… How can we make yours/ours better? Also, using headings correctly helps Google understand your webpage better. When you confuse Google; they decrease your rankings. When Google understands your webpage well; they increase your rankings.

3. Offsite SEO – Build Backlinks & Business Listings

Offsite SEO is the final step to any well-built SEO strategy. Link building and NAP listing (Name, Adress, Places listings) like Yelp, Facebook, and others are great for SEO. These links help increase your popularity and relevance with Google. However, I feel that too many SEO companies have placed a huge importance on link building. Link building can help but it shouldn’t be the main focus. Content is king and you will score natural links from well-built content.